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10 Stats that show video marketing is useful for real estate agents
NEWS
  • 18 August, 2024
  • By Admin

10 Stats that show video marketing is useful for real estate agents

Today the competitive market of real estate that stands out is important for success. With the fast growth of digital marketing, video has appeared as a powerful tool for real estate agents looking to improve their visibility and attract potential clients. This blog post will explore 10 Stats that show video marketing is useful for real estate agents, mainly for agents in Sydney.

Power of Video Marketing

Video marketing is a technique which can impact on the real estate agent’s success. Here are some key techniques that underscore its importance:

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1. Faster Revenue Growth

Real estate agents have a video marketing experience of 49% which is quick revenue growth compared to those who do not use video content. This technique can highlight the video that can make to convert their leads into sales. They can make necessary tools for agents to boost their buttonline.

2. High Return on Investment (ROI)

A staggering 51% of marketers provide report that video content generates the highest ROI among all marketing techniques. Real estate agents can invest in quality video production which can increase the viability and ultimately with their higher sales.

3. Increased Purchase Decisions

According to the research result, the purchase rate increased by 64% after watching a video. This can be mainly useful for real estate agents, as video tours and property shows can mainly attract potential buyers’ decisions.

4. Enhanced Website Engagement

When you post videos on your website that can increase the time visitors spend on the site by 88%. The real estate agents that the potential buyers are more likely to explore their listings and busy with content when videos are present. There is a high chance of conversion.

5. Higher Conversion Rates on Landing Pages

The video content of the landing page can be seen as the conversion rates increased by 80%. This is necessary for real estate agents who have to maximize the effectiveness of their online listings and attract more queries.

6. Improved Email Click-perform Rates

Emails that contain video content experience a 96% click-perform rate increased by visual content. When agents send newsletters or property updates that can lead to more involved subscribers and potential buyers.

7. Better Message Retention

When comes to message retention the video outperforms traditional text. Viewers keep 95% of a message when they watch in video format as compared to 10% when reading text. According to the above point that can make sure that most real estate agent can communicate their brand and property details actually through video.

8. Growing Preference for Video Content

According to the data from the last year 2023, 58% of buyers want to see a property video before making a purchase decision. This technique is necessary to underscore the necessity of real estate agents to invest in video marketing to meet their customer’s expectations.

9. Increased Social Media Engagement

Video content has to be shared highly and can lead to increased busyness with social media platforms. 89% of customers said that videos can convince them easily to purchase the property. Real estate agents who have shared property videos on platforms like Instagram and Facebook can improve their reach and attract customers.

10. Benefits of SEO

The video can improve your website’s SEO performance. There is 53% growth on the landing page with videos to rank the first page of Google search results. Real estate agents who can incorporate video into their marketing strategy can improve their online visibility and attract more potential clients.

Conclusion

video marketing is not just an option for real estate agents. This is necessary for today’s digital landscape. This blog post shows video can especially improve engagement, boost conversion rates, and drive sales. 

The Sydney agent is the partner with professional photography and videography services. Upload Real Estate can confirm that its video content is of the highest quality, which can show properties and build with the brand.

The video marketing of real estate agents can position themselves with the competition, connect with potential buyers, and achieve their business goals.

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